R
Role
Who is speaking or deciding — not “act like a genius,” a real job.
Lesson 03 / 07
Role · Task · Constraints · ~12 min
Role, task, constraints, and examples — then run a live rewrite of a bad brief.
Treat the model like a sharp junior: tell them who they are, what “done” looks like, what to avoid, and show one example if the format matters.
Vague: “Write something about our product.” Useful: role + audience + outcome + constraints + format.
Fig. 03 — The four-line stack
What good looks like
R
Who is speaking or deciding — not “act like a genius,” a real job.
T
The deliverable in one sentence. If you cannot name it, stop.
C
Length, tone, must-include, must-avoid, banned fluff.
I
Only the facts the model is allowed to use — nothing invented.
Weak vs strong
Weak
Strong
Live demo
Edit the weak prompt below (or paste your own). Run it. Compare the output to what a clearer brief would unlock — then tighten the prompt and run again.
Notice how specificity changes the output: audience, offer, proof, CTA, and banned fluff all steer the model. The model did not get “smarter” — your brief did.
Check
Which addition usually improves a business prompt the most?